News

Amazon Ads and Roku are teaming on a landmark initiative that will give advertisers access to more than 80% of connected-TV ...
Amazon and Roku will pool audiences tied to their connected-TV services for advertisers under terms of a new partnership ...
Amazon has confirmed it’s increasing ad load on Prime Video. This puts it above Netflix but still below ad-heavy platforms like Hulu and Paramount+. The decision comes after the company told ...
Prime Video currently has a heavier ad load than both Netflix and Disney+, though it’s still considerably lighter than regular TV. If there are any signs that Prime Video viewers are turning off due ...